Apparel

Levi’s India expands ‘Behind Every Original’ campaign with Alia Bhatt

The Levi's brand continues its global Behind Every Original campaign in India with Chapter Two: Many Ways, One Original, once again starring Global Brand Ambassador Alia Bhatt. Building on the first chapter,...

US’ Banana Republic teams up with La Ligne for 36-piece collection

Banana Republic announces a limited-edition collaboration with La Ligne, the New York-based brand known for its joyful approach...

BrilliA brings Jockey brand to Indonesia under five-year deal

BrilliA Incorporated (NYSE American: BRIA) (“BrilliA” or the “Company”) announced the official launch of Jockey branded products in...

Columbia Sportswear names Peter Rauch president of Mountain Hardwear

Columbia Sportswear Company (Nasdaq: COLM), a leading innovator in active outdoor apparel, footwear, accessories and equipment, announced that...

Italy’s Zegna Group posts 6.4% H1 revenue growth

Italian luxury fashion house Ermenegildo Zegna Group has delivered higher revenue and operating profitability for the first half...
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Layered winter outfits that actually work for Bangladesh weather

December is nearly over, and that means we are going deep into our winter fashion game. And winter can never be complete without the...

Azmeri Haque Badhan proves beauty is more than looks

In a world that constantly seeks to define women, actress Azmeri Haque Badhan chooses to define herself. This photoshoot captures not just an aesthetic,...

How 6 Yards Story turned heritage into a global design brand

The story of 6 Yards Story did not begin with a trend forecast or a business blueprint. It began with the rhythmic clatter of...

COMMUNICATION SKILLS FOR PROFESSIONAL effective leaderS

The Apparel Digest Knowledge Compilation If you want to be an effective leader – professional in business or social as well as in personal life, you...

The timeless reason Bangladeshi brides choose red

Close your eyes and think of yourself as a bride. A vision appears in your mind, resplendent and radiant in no other hue but...

UK Bans Nike, Superdry and Lacoste Ads Over Sustainability Claims

The Apparel Digest Report Major fashion brands are being forced to reckon with how they market sustainability, after UK regulators banned online advertisements from Nike,...
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