Misto Holdings known as FILA strengthened its global fashion presence with the unveiling of its 2026 F/W ‘FILA MILANO’ collection at Milan Fashion Week, reinterpreting over 110 years of Italian heritage through a modern, high-end lens.
Marking its third Milan runway following 2018 and 2019, the collection was led by creative director Alistair Carr. Known for blending luxury and sport, Carr presented a refined wardrobe that merges formal elegance with performance-driven design, earning praise for its elevated take on ‘Luxury Sportism.’
The show’s highlight was Global Brand Ambassador Han So-hee, who embodied the collection’s theme of urban sophistication and dynamism. Her appearance captured strong attention from international media and fans, further elevating the energy of the event. Front-row guests included model Barbara Palvin and actor Dylan Sprouse, adding global visibility to the show.
Rooted in FILA’s origins in Biella, Italy (1911), the collection reflects Milan as a modern metropolis shaped by movement and generational diversity. Classic pieces such as Crombie coats and down parkas were enhanced with performance features, balancing function and style.
Footwear played a key role, with running and cycling shoes paired with tailored looks for a versatile urban wardrobe. Innovative materials, including hand-knit velour and leather-like technical nylon, highlighted FILA’s craftsmanship. The palette combined blue and black neutrals with accents of red and electric blue.
Following the show, buyers and media praised the collection as “a new benchmark for high-end sportswear.”
FILA continued its momentum with a ‘See Now, Buy Now’ pop-up at 10 Corso Como Milan through March 6, allowing visitors to purchase runway pieces immediately. Han So-hee also visited the space, engaging with global fashion insiders.
“This Milan Fashion Week demonstrated the enduring relevance of FILA’s Italian heritage in today’s market,” a FILA spokesperson said. “We are proud to share our vision alongside Han So-hee.”
